MSNBC’s Jen Psaki mocked Republicans who’re trying to rebrand their opposition to abortion rights as something extra like “pro-baby” than “pro-life” — and delivered some important knowledge to Sen. Josh Hawley (R-MO) about his state’s laws.

Consistent with exclusive new reporting from NBC News, Senate Republicans are workshopping a new way to describe their stance as “pro-life” has did not resonate — with one suggesting “professional-child” as a leaping-off point.

On Sunday’s version of MSNBC’s Inside of With Jen Psaki, the host teed up her interview with Sen. Amy Klobuchar with a commentary mocking Republicans and clueing Hawley in on the rape and incest exceptions that aren’t in his state’s abortion regulations:

According to new reporting from NBC, Republican strategists are exploring a shift faraway from professional-existence messaging on abortion after constant Election Day losses for the GOP when reproductive rights have been on the ballot. The reporting details a closed-door meeting this past week the place Senate Republicans have been introduced with ballot results that express the term “pro-life” no longer resonated with voters. No kidding.

Senator Josh Hawley in reality stated this with a straight face: Many citizens think pro-life manner you’re for no exceptions in want of abortion ever.

A bit memo to Mr. Hawley, in Missouri, which is the state you represent, abortion law makes no exceptions for rape or incest. No exceptions for rape or incest.

However they don’t seem to be wrapped up in these pesky little details of the particular influence of the policy as a result of they are searching for a re-model. Pro-existence now becomes in the phrases Indiana Senator Todd Young, pro-child — professional-child.

K, I hate to break it to you, but if you happen to call broccoli, sweet, it’s still just broccoli. When you tie in reality nice bow round a lump of coal, it is nonetheless coal beneath there.

The branding isn’t the issue right here. The coverage is the issue. And it doesn’t matter what they call it, in fact, the Republican platform has long been professional-lifestyles.

But, for the sake of argument, as a result of there will have to at all times be a bridge back to excellent policymaking in Washington, D.C. especially, in the event that they wanted to be pro-child, possibly they should stop opposing new childcare and parental leave programs, or food stamps for low earnings ladies and babies, I could go on.

It is arduous to roll out an effective model for a product that shoppers hate. That’s a big outdated marketing instrument piece of advice for you. And if I were them, I additionally wouldn’t want to run on a platform of anti-rights, anti-option, anti-women either.

Watch above via MSNBC’s Inside With Jen Psaki.

The submit ‘I Hate To Wreck It To You!’ MSNBC’s Jen Psaki Mocks Republican Abortion Re-Brand — Drops Bad Information About Rape Exception first appeared on Mediaite.